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About us

Who we are

Discover our passion and purpose

Where it all began

A note from our founder, Emma Tomes.

Welcome, I’m so glad you found your way to our page.  

Before you learn about how we can help you. I’d like to share my story with you, a story of resilience in the face of big change.

In 2010, I experienced a huge loss that changed my life forever. My son’s father lost his battle with poor mental health, and my son and I were left to navigate the challenges that followed. The pain and grief were almost unbearable, and I found myself struggling to keep my head above water. My “just keep swimming” mantra, that had helped me through other big changes in my life just didn’t seem to be working anymore. I had hit a brick wall.

But I refused to give up. I knew that I needed to find a way to work through this and move forward, not just for myself, but for my family. I turned to a variety of tools and techniques, including GRM (The Grief Recovery Method ®), Counselling, Mindfulness, and NLP, and slowly but surely, I began to see progress.

Along the way, I realised that the support I needed was not always easy to find. If I struggled to find the help I needed, then surely others did too. And so, my journey to survive and thrive became a mission to help others do the same.

Today, I am proud to say that I have overcome incredible obstacles and emerged stronger on the other side. I am committed to sharing my story and the tools that helped me with anyone who needs them. So, if you are facing your own challenges, know that you are not alone, and that there is hope for a brighter tomorrow.

 And remember it’s always ok to ask for help.

“The Helpful Coach Ltd has been instrumental in supporting us to develop and implement a progressive employee wellbeing strategy. The range of solutions available has enabled our business to offer a blend of targeted solutions tailored to the specific needs of our people, ensuring we provide the right support, at the right time.

Whether it be a session to support our Mental Health First Aiders or an awareness-raising webinar – Emma’s style and empathetic approach have made a real difference to our people. We look forward to working together in the months ahead.”


People & Culture Director

Global Energy Group

Meet the team

Emma Tomes


Matt Tomes


Our vision

Our vision is to improve wellbeing and reduce stress in the workplace by helping people learn how to help themselves and others too.

Workplaces we help

Here are some of the great organisations we work with, providing helpful training, mental health courses and coaching. 

Spa-Medica logo
Specsavers logo
Ross-County-FC-Academy logo
Suffolk-Family-Carers logo
Ocado logo
Mabbett logo

How we've helped

“Just wanted to say a big thank you for taking us through the MHFA course these past 4 weeks. You cultured a really safe, supportive and encouraging environment for us all to share.”

Ocado logo

Customer Insight Analyst

Ocado Retail

“I undertook Suicide First Aid course virtually and found the course very informative, and practical. Emma’s professional and knowledgeable approach, aligned with her sensitivity of the subject matter were perfectly suited to the delivery of the course. I would highly recommend.”

Specsavers logo

Learning & Development Manager


“I attended Suicide First Aid training with Emma recently as a build on my Mental Health First Aid training. The training on such a difficult topic was professional and sensitively handled. The subject gave me more confidence to talk about suicide. We were made to feel safe amongst our group where we shared our thoughts. Many thanks to Emma for this useful course.”

Babcock logo

Training Support Officer


Ready to see how

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can help you?

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If you'd like to find out more about how we can help we'd love to hear from you